2025 with Balanced Body Poland: Not Just a Reformer, But a Total Business Power Up!

The year 2025 is behind us – instead of a boring summary, we have an interesting story to tell. It was a year when studios with Balanced Body equipment grew stronger (and we did everything to make it easier for them). Let’s see how together we conquered the Pilates market in Poland. At Balanced Body, we love numbers and authenticity, so let’s check out what happened.

Unforgettable events: energy, knowledge, and the power of community 

 In 2025, we gathered at events that ignited our shared passion. This is proof that the Pilates industry in Poland is no longer just about exercise, but a dynamic, supportive community. 

Reformer Power Up Weekend (Palm Studio) – April 3-6 

In this case, instead of writing about training, we write about experience. Palm Studio organized a pioneering Pop Up Reformer Studio in Poland at the luxurious Mała Wieś Palace near Warsaw – and this is a ready-made success script for you! 

 3 lessons from Palm Studio: 

  •  Invest in a legend – they chose our Balanced Body Allegro 2 Reformers. Why? Because it guarantees prestige, safety, and maximum efficiency. Clients see it, feel it, and come back. 
  • Partnerships that shock – they dared to collaborate with brands outside the industry (e.g., Range Rover). The result? They opened doors to a completely new luxury niche. You too should not be afraid to think outside the box. 
  • Sell luxury at its best – beautiful scenery, attention to detail, and a holistic wellbeing experience. You are not just offering 60 minutes of movement, but a moment of escape and regeneration. 

Read more: Pilates in a luxury edition 

Conclusion in a nutshell 

A luxury studio, top-notch equipment, and a premium customer experience – this is how you build an image and… the quality that your clients are willing to pay any price for. 

Eu4ya by Tiguar – May 10-11 

Our Balanced Body Pilates Zone at Eu4ya by Tiguar was literally besieged! Over 200 participants in classes, 10 Allegro 2 reformers, and all available spots sold out in a record… hour! 

3 lessons from the big event: 

  1. Confirmation: quality attracts crowds – clients (and enthusiasts) want to practice Pilates and on the best equipment. Allegro 2 reformers are a magnet for clients and guarantee smooth operation even with such high occupancy. 
  2. Business is knowledge – the panel by Ania Tytus, our Master Trainer, titled: “Pilates ABC, or how to open, run, and develop a studio” was an absolute hit. Remember – training alone is not enough. Invest in knowledge about running a profitable business! 
  3. Innovation in accessories – participants went crazy for the Sissel Spinefitter and the new 3D Sissel Octocore bands! Introduce them into your offerings to give clients something more than the competition. 

Read more: See how we warmed up Łódź! 

Conclusion in a nutshell 

We proved that Pilates is powerful, and the Pilates studio offering can be highly diversified. 

Classical Pilates Conference – October 3-5

Konstancin-Jeziorna, thanks to Maja Behmen, turned into the global capital of Classical Pilates! Participants from over 33 countries practiced under the guidance of world authorities (Joel Crosby, Gloria Gasperi, Dorothee Vandewalle, Eric Carlovich, and others). This event is your roadmap for the future of business: authenticity and the highest quality win! 

3 lessons from the Classical Pilates Conference: 

  1. Classical Pilates is a global trend – there is a growing demand for the pure method of Joseph Pilates. If you invest in this direction, your studio automatically attracts the most aware and engaged clients. 
  2. Contrology equipment builds prestige – as a partner of the event, we provided our classic line of Contrology – equipment that faithfully replicates Joe’s original designs. Owning Contrology is the best business card and uncompromising confirmation of your professionalism. 
  3. Continuous education – the presence of so many world masters proves that the industry seeks deep knowledge. Training and classical Pilates equipment can be the foundation of your competitive advantage. 

Read more: A global triumph of the classics! 

Conclusion in a nutshell 

Knowledge is your greatest asset – the conference showed that investing in education allows you to maintain a market advantage.  

Wellbeing in Travel (airport event) – October 20 

Forget about boring promotions! Tricity Pilates and Gdańsk Airport, with our support, organized the event “Wellbeing in Travel” – 20 Balanced Body reformers were hoisted through the window by a crane and landed in the middle of the terminal! This was a spectacular proof that Pilates knows no boundaries. 

3 lessons about courage: 

  1. Step outside the studio – show that Pilates is a lifestyle, not just an hour on the schedule. Training in an unusual place (like an airport terminal) immediately positions you as an innovator and educates the market. 
  2. Creativity pays off x100 – risky logistics brought huge PR and great collaboration (Airport, Ziaja). Don’t be afraid of crazy, but well-planned ideas to take your brand outside the box. 
  3. Choose equipment ready for challenges – 20 Balanced Body reformers proved to be not only functional and aesthetic but also durable against the most extreme challenges. Quality and solid partners are the foundation of bold marketing actions. 

Read more: From takeoff to landing! 

Conclusion in a nutshell 

Don’t be afraid to step outside the studio. Pilates at the airport? Why not! This is an inspiration to create unique events for your clients.  

Visit of Ken and Paul – November 17-19 

In mid-November, we had the honor of hosting the most important people in the world of Pilates equipment: Ken Endelman (founder and head of Balanced Body) and his son Paul (Director of Business Development). It was a 3-day journey through exceptional studios, showcasing the strength of Polish Pilates and confirming that quality is the only way to scale a business. 

3 lessons from the head of Balanced Body that translate into your profit: 

  1. Experience changes the product – Ken Endelman personally emphasized: “When you buy a Balanced Body reformer, you are buying a product with over 50 years of experience.” It is this experience, not mass production, that is proof of safety, durability, and satisfaction for your clients. Never skimp on the foundations! 
  2. You build a family, not just a brand – visits to studios (Palm Studio, Aloha Pilates, Reformatornia, BeShaped, AT Studio, Movimento, Heal Pilates) and meeting with Maja Behmen were proof that Balanced Body is a global support network. When you choose BB, you gain a global partner, not just a supplier. 
  3. Quality is your guarantee of reliability – as Ken said: “When the equipment works properly, you can focus on what matters most: teaching and the client.” Investing in the highest quality eliminates problems and allows you to focus on growth. 

Read more: California in Poland! 

Conclusion in a nutshell 

Global inspiration straight from the creators of Balanced Body. This shows that your work meets international standards!  

Events allowed us to be closer to you and better understand your needs. Such events act as a driving force for us. We can promise you that we are already planning more. However, these events would not have been possible without… equipment! That’s why now we will check what you liked most last year. 

Equipment that Shapes the Market – New Products and Sales Rankings

Balanced Body is not standing still, and the year 2025 has brought a revolution in equipment, perfect for studios that want to offer their clients something more:

  • We continue the classics, expanding the Contrology line— we welcomed Contrology Wall Tower, High Mat and Small Barrel. This is a nod to authenticity and an opportunity to expand the offering with pure Pilates.

  • Development of technology, convenience, and a modern approach to production – we introduced Allegro NextGen Reformer (also available with attachments and a tower), the successor to the legendary Allegro, created for its 25th anniversary, and Bravo Reformer, also with attachments and an optional tower – built from recycled bottles. These are reformers that are thoughtful, durable, and beautifully designed. Additionally, Bravo aligns with the ideology of a sustainable, eco-friendly approach to business.

Both large machines, the reformers, were welcomed at the end of the year. How will their popularity shape up in our market? That is a question we will likely answer in a year. Today, we are pleased that not only reformers are stealing your hearts.

Studio Owners’ Awareness is Growing

In 2025, we were pleased to note that more and more studio owners understand that a reformer is just the beginning. We are receiving more inquiries about comprehensive offerings:

“In today’s world, simply having reformers is not enough. Clients are looking for variety and want to work on chairs, barrels, or Spine Correctors. This expands the offering, increases the average client value, and allows for better training customization.” – this is how Krzysiek from our Sales Department summarized this year – well known to some 🙂

And there is some truth to this. Anyone who attends Pilates eventually starts looking for variety and the opportunity to try a full range of equipment. Meeting customer expectations helps build their loyalty and differentiate the offering. And speaking of differentiation…

Upholstery Colors that are… Attractive!

The days of gray routine are over. Personalization and unique branding are entering studios with increasing strength. That is why this year we introduced an expanded option for personalizing upholstery color right at the ordering stage.

Studios that opted for individual changes gained character, became more unique, better aligned with the owner’s vision, and instantly recognizable. Will this trend become a norm in the coming years? We shall see 🙂

Remember

Color is an element of your brand that translates into customer experience and the atmosphere of the studio!

TOP 10 sales 2025: what rules in Polish Pilates studios?

We have compiled this ranking based on last year’s statistics. Here are the pieces of equipment that other studio owners have chosen. Is your favorite on the list?

1. Allegro 2 Reformer

The king of versatility. Comfortable, intuitive, and totally reliable. Its advanced design stands out with unprecedented fluidity of adjustments (EasySet Footbar and SoftTouch cord systems), allowing for personalized workouts in a fraction of a second. Aesthetics go hand in hand with functionality: thanks to the ability to stack Allegro 2 one on top of the other or in a vertical position, even small studios do not have to choose between reformers and mats – there will be space for both versions. This is the favorite choice of professionals and ambitious studio owners – all thanks to the perfect balance between functionality and modern design.

2. Rialto Reformer

This is the perfect combination of classic wooden aesthetics with compact design. It offers the smooth and quiet ride characteristic of Balanced Body, but in a size that works great in intimate spaces, even at home. It instantly builds a warm and exclusive image of the studio. Rialto is the answer to the needs of studios that focus on individual client experience due to the ability to adapt to users of different body types.

3. Contrology Reformer

A return to the roots and a tribute to Joseph Pilates’ vision. Perfect for studios with a classical inclination, valuing the authenticity of the method. The minimalist, metal construction of Contrology and unique springs provide an authentic, raw training experience. This equipment is designed for supporters of the original method and Classical Pilates teachers. Choosing Contrology immediately positions your studio among the world’s most traditional and prestigious studios.

4. Allegro Reformer

A proven model with a 25-year history. Recognized worldwide for exceptional durability and reliability – it is the workhorse of every studio. It features a stable aluminum frame and smooth operation. Although simpler than Allegro 2, its solid construction and the possibility of vertical storage (optional wheels) make it the ideal start for a studio that needs uncompromising quality at an excellent price.

5. Studio Reformer

The Studio Reformer can be adjusted for users, thanks to different heights – this makes it easier for older clients or those recovering from injuries to get on. It features a special cutout in the frame between the vertical elements holding the cords, which provides an extension of about 9 cm to the range of motion of the moving platform. Its unwavering stability and elegant wooden frame make it the perfect choice for studios focusing on individual sessions. This is a reformer that instantly builds a premium image.

6. Allegro 2 with Tower and Mat

This is a masterful 3-in-1 set and the secret to maximizing profit potential on every square meter. The Allegro 2 Tower of Power combines the most advanced reformer (Allegro 2) with full tower functionality, allowing for exercises on the reformer, on the tower itself, and on the mat using springs. This is a great choice for studios that want to offer advanced, specialized sessions (which are inherently higher priced) without the need to purchase a large Cadillac. You get three different types of training for the price and space of one piece of equipment.

7. Combo Chair

Essential for strength and rehabilitation exercises. Additional handles and the ability to mount springs both to the pedal and to the top make it the most versatile BB chair. Increased stability and safety allow for more advanced exercises. Ideal when you are looking for maximum functionality and want to offer a wider range of strength and acrobatic exercises on the chair.

8. Pilates Arc

Easy to store and powerful in action. This lightweight and versatile accessory is a cross between the Spine Corrector and Step Barrel. Many see it as a secret weapon in diversifying mat and reformer classes, as it increases their intensity and precision. It is excellent for working on spinal mobility, opening the chest, and for support and modifications for beginner clients.

9. Trapeze Table (Cadillac)

The Cadillac is royal equipment – the most versatile, yet largest Pilates device. It allows for hundreds of hanging, support, and therapeutic exercises. It is a must-have element in any studio that wants to offer specialized physiotherapy and advanced 1:1 individual sessions, which are inherently higher priced. Its presence is proof of your comprehensive and high-quality approach to the method.

10. Contrology Ladder Barrel

An indispensable tool in advanced work on deep muscle strength, spinal mobility, and flexibility. Its unique wooden construction with adjustable distance (between the barrel and the ladder) allows for perfect adaptation to clients of any height, which is important in therapeutic work and precise correction. The presence of the Ladder Barrel elevates the specialized character of your studio and ensures that you can offer clients in-depth movement therapy.

Support in Studio Planning – Designing Success in 2D and 3D

A studio is not just equipment and a solid logistical challenge. A studio is also its interior and atmosphere. That’s why in 2025 we focused heavily on design support.

Everyone can count on our assistance in choosing a studio location as well as designing its appearance. Such support is useful to optimally plan the available space.

Whether it’s a small 50 m² or a large center – our 2D designs and 3D visualizations allow for the ideal arrangement of equipment, taking into account comfort and safety zones.This is a service that saves you time and money (you avoid costly mistakes in arrangement).

See how it looks in the project and in reality:
PROJECT

REALIZATION

New studios and your successes, or statistics that empower 

What drives us the most? Your growth, without a doubt! 

  • In 2025, we supported the opening and equipping of over 100 new Pilates studios in Poland! This shows that the market is HUNGRY for high-quality equipment and experts. 
  • Many veterans are opening additional locations – this is the best proof that your business is scalable and profitable. Clients opening their second or third studio? That’s our favorite sight! 
  • You loved our custom upholstery colors. Personalizing equipment is a trend that distinguishes a studio from the competition and builds a unique brand. Remember, you can customize our equipment to fit your vision. 
  • We have expanded our team so that your equipment is always functional, and installation goes smoothly. No downtime, no stress – just a smoothly operating business. 
  • We exchanged thousands of emails, hundreds of phone calls, and we also had many in-person meetings – whether at trade shows, workshops, or at your studios. Remember, we are always here for you, supporting the development of the places you create.  
  • Dozens of trainings and events that you organized yourselves with our equipment – here we want to sincerely thank you for the trust you place in us. Thanks to you, we know that what we do makes a huge difference 💚 

We also thank you for actively visiting our social media channels – we can confidently count the tags in materials in the thousands – we are proud of you!  

You can currently visit us on InstagramFacebookTikTokLinkedInPinterestYouTube and Spotify. We are glad that our blog is also gaining popularity. 

Your Voice on the Internet – TOP 10 Posts on Our Blog 

Your clicks do not lie – here are 10 articles that have stolen your hearts (and clicks) in 2025. These are hot topics that are worth knowing and using in communication with your clients. 

  1. Metro IQ Reformer: why is it the best home reformer? 
  2. Who should not practice Pilates?  
  3. What is better: mat or reformer? 
  4. Soreness – to exercise or not?  
  5. 9 things you should know before your first training on the reformer 
  6. Reformer for home.  
  7. Pilates and Rheumatoid Arthritis. 
  8. Deep muscles, or how to properly practice Pilates. 
  9. Pilates at home – for people who sit a lot. 
  10. Breathing in Pilates. 

Trends are clear – people want to exercise. They want to learn the correctness of exercises and they want to practice at home as well. This brief analysis shows that there is a growing awareness in society of the need to understand movement and one’s own body. This is very encouraging.  

Interview Series – Knowledge from the First Hand

This year we made a serious Level Up on our YouTube channel. We dusted it off a bit and in addition to instructional videos and technical tips, we started a series of interviews with you – studio owners and trainers who share their secrets. We visit you in the places you have created, showing how you have all come to our Balanced Body Family in different ways.

We have hosted inspiring individuals:

The last two interviews will appear any day now, so keep an eye on our channel, as there will be plenty of interesting facts and inspiration.

Of course, we are already planning more trips for this year. Why? Because they are ready case studies of how others have built their success. This way, you can learn from the best by observing their marketing and business strategies.

Visit our YouTube channel and check how others are dealing with challenges – maybe this will be your driving force to take action?

If you don’t want to miss the next updates, if you haven’t done so yet, be sure to subscribe to our newsletter. Every month we send a handful of important information from the industry, tips, and articles about Pilates, our equipment and its usage, as well as selected information about new products, the best offers, and organized events:

Balanced Body Development and Training 

Balanced Body training programs were also in high demand last year – our Master Trainers’ calendars were bursting at the seams, and waiting lists continued to grow. You can find schedules and contact information on our >>training page<<. 

This unwavering demand is the best proof that the reputable Balanced Body certificates carry immense knowledge and allow you to build the prestige of your studio with a guarantee of the highest teaching standards 

Thank you for your trust, believing that with this knowledge, your professional and business development path will be long and exceptionally effective. 

Time for 2026! 

Thank you for this year full of sweat, passion, and business successes. Your commitment and trust in Balanced Body is our greatest driving force. 

If you want to learn how the Pilates method has developed in Poland and see where we – as Balanced Body – fit into this development, take a look at this fascinating article: 

The History of Pilates in Poland: How It All Began (Warsaw Pilates) 

This is a text that shows we haven’t just arrived yesterday. We are part of this story and together with you, we are building its future! 

In 2026, we will not slow down: we will provide you with the highest quality equipment, service support, and above all – knowledge that will allow you to build stable, profitable, and inspiring Pilates studios. 

This will also be a year in which we celebrate: 

  • 10 years of Balanced Body in Poland 
  • 50 years of Balanced Body worldwide 

Get ready for events, promotions, and initiatives that will be worthy of these round anniversaries. These anniversaries are a driving force to work for you with even greater power! 

Remember: Your success is our mission! 

So let’s go shoulder to shoulder every day – and although we won’t be able to visit everyone, let’s connect on social media! Together, we are building a responsible and supportive business – on every level. 

Thank you for being here 💚 

Izabela Wiśniewska
Specjalista ds. marketingu |  + posts

I am a graduate in Managerial Economics as well as Finance and Accounting, with a specialization in Marketing. Since 2018, I have been working as a Copywriter at Balanced Body, where I create marketing content for the fitness and Pilates industries. One of my particular strengths is translating complex topics into accessible language and accurately analyzing the needs of target audiences. Outside of work, I am passionate about fire shows and volleyball, which helps me better understand the needs of physically active people.

Leave a Reply

Your email address will not be published. Required fields are marked *